T-Mobile
Executive
Rally

Video

T-Mobile
Executive
Rally

Video

Psyching teams up for future success.

Psyching teams up for future success.

PROJECT :  T-Mobile Executive Rally Video
TEAM :  Producer ▪︎ Marketing Manager ▪︎ Copywriter ▪︎ Video Production House
ROLE :  Creative Director
CONTRIBUTION: Creative Direction ▪︎ Copywriting

PROJECT : 
T-Mobile Executive Rally Video

TEAM : 
Produce ▪︎ Marketing Manager ▪︎ Copywriter ▪︎ Video Production House

ROLE : 
Creative Director

CONTRIBUTION:
Creative Direction ▪︎ Copywriting

Objective:

Get the troops roused! T-Mobile was losing market share and had just hired a new CEO to turn their fortunes around. The top brass requested a video be produced to champion what was right with T-Mobile, and why the company vision was one of unlimited horizons and new directions.

Result:

The video was shown to the company employees, followed up by a Q & A discussion by the CEO of T-Mobile. As time would tell, the management team was ultimately successful at turning around the companies fortunes and they are now a major player in the wireless carrier industry.

Select Projects

Microsoft Visual StudioUI/UX Redesign of Software Developer Tools Website

Sidekick 4GComplete UI/UX Reboot of Iconic Android Smartphone.

First Green StepEnvironmental Causes Mobile App Experience

Groupon Proximity Buying ExperiencePatented Mobile UX eCommerce Buying Experience

T-Mobile Device Brand UnityUI Branding System for all T-Mobile Branded Devices

Groupon Global TeamDistributed Team Management Learning Insights

Marketing DesignVisual Design & Ad Campaigns

American Express Global ExperiencesGlobal Branded Customer Event Experiences

T-Mobile Executive Rally VideoVideo Direction & Editing

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